» » ยป

General Sales Manager Windsor ON

From Automotive Retailing Today... Job Definition General sales managers are responsible for profitability in both the new and used vehicle departments and for customer retention. To achieve this, they must effectively manage sales personnel, have a strong knowledge of the market, and an in-depth understanding of all sales departments' financial data as well as strong customer relations skills.

Unique Therapies & Holistic Studies
(519) 258-3030
928 Erie Street East
Windsor, ON
 
Rjl Professional Svc
(519) 945-4826
7890 St Rose Ave
Windsor, ON
 
Beauty Design #2 Day Spa Salon
(519) 252-9769
1228 Wyandotte Street East
Windsor, ON
 
Unemployed Help Centre
(519) 944-4900
6955 Cantelon Drive
Windsor, ON
 
Great Lakes Technical Training
(519) 978-0086
6555 Malden Road
Windsor, ON
 
Ontario Truck Driving School
(519) 258-9098
1333 College Avenue
Windsor, ON
 
Journey Air Ltd
(519) 969-3232
2800 Hayes Av
Windsor, ON
 
Windsor Flying Club
(519) 969-1320
2600 Airport Rd Group Box 6
Windsor, ON
 
TriOS College
(519) 945-0770
7610 Tecumseh Road East
Windsor, ON
 
Academy Of Learning Computer & Business Career College
(519) 979-4161
3095 Forest Glade Drive
Windsor, ON
 

General Sales Manager

From Automotive Retailing Today...

Job Definition

General sales managers are responsible for profitability in both the new and used vehicle departments and for customer retention. To achieve this, they must effectively manage sales personnel, have a strong knowledge of the market, and an in-depth understanding of all sales departments' financial data as well as strong customer relations skills.

The general sales manager is expected to uphold the highest ethical standards in every aspect of the job.

Job Duties

Job duties for a general sales manager include:

  • Creating the annual dealership sales forecasts by estimating total vehicle sales, gross and operating profits as well as expenses for the new-and-used sales departments.
  • Meeting with vehicle sales managers to plan and implement objectives for achieving sales and gross profits.
  • Hiring and monitoring the performance of the department managers, holding weekly sales meetings and conducting sales training.
  • Overseeing standards for displaying and merchandising both new and used vehicles as well as reviewing and initialing all promotions before they are finalized.
  • Coordinating the appropriate supply of new and used vehicles and ordering/acquiring vehicle inventory accordingly.
  • Meeting monthly with the dealership's general manager to review forecasts and profits for each department.
  • Working directly with the general manager on making recommendations on both short and long-range advertising plans, sales promotions, staffing needs, lease promotions and compensation plans.
  • Attending to customer complaints, ensuring that a high level of customer satisfaction is obtained.
  • Auditing all appraisals of trade-in vehicles.
  • Issuing all demonstration vehicles and ensuring that appropriate dealership records are maintained.

Job Requirements

It is recommended that general sales managers have at least two years in a dealership sales environment. Additionally, sales managers need to be comfortable managing multiple departments and people.

Managers are required to maintain the profitability of their department while controlling expenses and maintaining customer satisfaction.

Managers are required to not only understand and keep abreast of the federal, state, and local regulations that affect their operations, but must also comply with these regulations.

Management personnel require strong communication skills to deal with customers, employees and vendors, as they represent the dealership.

People working within the automotive retail industry often have to work extended hours, evenings and weekends to achieve their goals.

A valid state sales license is often required.

Education Requirements

High school diploma or the equivalent is required and a college degree is preferred. A strong background in business, mathematics and computers is also useful.

Career Path

A general sales manager's career usually begins by working as an automotive salesperson, then progressing to the general sales manager level. General sales managers can progress to the dealership management with the right experience.

Salary Range

The average annual earnings of general managers are approximately $93,000 to $159,000. Earnings vary depending on experience, and the dealer's geographic location and size.

Some dealerships, especially larger ones, may pay bonuses and have special incentive programs for exceeding sales quotas.

Please click here for more information about average salaries.

Benefits

Benefits vary by employer, but most dealerships offer on site training, health insurance, retirement plans, and other benefit options. Talk with the specific dealer human resource manager about benefit packages.

Training Resources

  • National Automobile Dealers Association
  • Community Colleges
  • Northwood University
  • College of Automotive Management
  • Automotive Management Institute

Find out more at CareerVoyages.gov